Books

  • Boost Your Memory

    Do you wish you could find a way to improve your memory? Perhaps you’re always forgetting anniversaries need to improve your exam performance or simply want some tips for keeping your brain supple as you get older. In this book I provide a comprehensive explanation of every strategy and technique that can help you boost your memory (and bust a few myths about things that won’t help!). The brain training exercises included will help you make and store new memories effectively and rearrange your existing memories for more effective recall. Discover:

    • Brilliant techniques for remembering names and faces
    • Great ideas for recalling lists – no more writing reminders on the back of your hand
    • How to ensure you never forget where you parked the car or lose your keys again
    • How eating well, exercising and certain (but not all!) supplements can help keep your brain in tip-top shape
    • Why its never too late to learn new information, from skills for work, to languages
    • Amazing memory party tricks
    • How to memorise all your computer/Internet passwords
    • The 300-year old system that will enable you to store vast amounts of information in your memory

    Read Excerpt

  • Think Smart, Act Smart (‘Get It Done’ in US and Canada)

    Think Smart, Act Smart (called ‘Get it Done’ in US and Canada)
    This is a compact book with loads of techniques to help improve your decision-making. Learn how to focus your mind, solve everyday problems, make the right decisions, and really get things done – with the help of a whole new range of thinking strategies. Use your brain as the all-purpose tool it was always meant to be – a tool for living.

    • Learn how to get things done more effectively – from initial analysis to final action
    • Sharpen your mind – banish distraction and irrelevance and achieve laser-like focus when you need it
    • Think your way through any problem or dilemma confidently and creatively, no matter how complex or confusing
    • Master the art of beating stress when working under pressure, so your thinking is calm and right ‘on-the-button’
    • Do more work in less time by using your brain more effectively

    Read Excerpt

  • The Soul of the New Consumer

    “This is such an enjoyable, important and timely book. Required reading.”
    - Tim Waterstone, Management Today

    “The Soul of the New Consumer is likely to shape the marketing messages you see, hear and read in the first years of the new century. For anyone in the business of sending those messages, it’s an enlightening and compelling guide.”

    (Various international editions)

    My first book, co-authored with David Lewis, was released in 2000. It covers trends in consumer behaviour driven by, in part, the emergence of the Internet. Published in six languages.